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Email Delivery is like a Night Club by Matt Vernhout @emailkarma
Whitelisting is like being on the guest list at a night club Today I was sitting down with a co-worker and they asked about whitelisting. More specifically why is it that you still need to ask the...
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MX ToolBox is very handy for email professionals
According to their website, MX ToolBox “… provides small and medium-sized business IT staff and IT consultants with a diversified suite of innovative messaging infrastructure services, ranging from...
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Where does your eMail really go? by Chris Wheeler @ChrisAWheeler
Originally posted at the Email Experience Blog (EEC) here and at the Bronto blog here. The internet was designed to be a free exchange of information wherein anyone, upon a loose framework mainly...
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Video: email authentication advice from RoboMail’s Keith Kouzmanoff
Our friend Keith from RoboMail is a natural with online video and he’s got a great one posted @ YouTube about authentication in email marketing. Keith walks you through the subject painlessly and with...
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Return Path, Yahoo!, Comcast, Cloudmark & Tucows to combat phishing & spoofing
Jeff from Return Path emailed me this morning to tip me off to a new full court press by some industry heavyweights to combat spam, spoofing and phishing. According to the Online Trust Alliance, only...
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Social Email Marketing – 2011’s Deliverability Nuts and Bolts
By: Social Email Marketing You can have the best looking and most informative email marketing newsletter on the planet, but it’s useless if it never gets to the subscriber inbox. Deliverability is one...
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SimplyCast – Ask Your Subscribers To Whitelist You
By: SimplyCast It is okay to ask your subscribers to whitelist you. Repeat after me, it is okay to ask your subscribers to whitelist you. There are many steps you can take to help ensure your email...
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iMedia Connection – 4 ways to get more email delivered
By: iMedia Connection Is your email program ready to handle the demands of Halloween, Thanksgiving, Black Friday, Cyber Monday, and other holiday campaigns? I’m not just talking about having...
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Deliverability – Email Authentication 101: What Do You Need To Know?
By: Deliverability One of your primary goals is to ensure that your messages are getting to your target audience. One of the best ways to accomplish that is to comply with ISPs requirements by...
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iMedia Connection – Don’t spam me: Targeting tips for successful email marketing
By: iMedia Connection Marketers charged with responsibility for email deliverability must evolve their basic understanding of established processes and best practices — starting with the very...
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Clickz – E-Mail Authentication: Restoring Trust in E-Mail
By: Clickz Is it possible to restore both consumer and marketer confidence in email and free the killer app from delivery afflictions? That was the topic last week at the Email Authentication...
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Marketing With Email – Email authentication (SPF, Sender ID and...
By: Marketing With Email These days many of us are connected to the internet and in fact do our banking online, do commerce transactions online and occasionally get emails from companies such as eBay,...
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Email Marketing Reports – Email authentication
By: Email Marketing Reports Like me, you may be in a state of either denial or ignorance (or both) when it comes to such wonders as email authentication, certification, accreditation and reputation....
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Deliverability – Email Authentication 101: What Do You Need To Know?
By: Deliverability One of your primary goals is to ensure that your messages are getting to your target audience. One of the best ways to accomplish that is to comply with ISPs requirements by...
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AWeber – What’s Email Authentication? How Does It Apply To Me?
By: AWeber Along with other technical standards we actively employ and adhere to in order to ensure industry leading deliverability, AWeber authenticates the email messages we send for our users....
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eMailRadio Presents The eMail Authentication Show with @aliverson
eMailRadio presents The Email Authentication Show Live at 1PM ET on Tuesday, June 21 Please join us on Tuesday June 21st at 1PM for eMailRadio as Jeff Ginsberg hosts special guest Al Iverson, Director...
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DKIM: Determining its Value Proposition by Fred Tabsharani @tabsharani
DKIM: Determining its Value Proposition by Fred Tabsharani The nature and origins of an email message are often falsely presented by email senders and as such present a host of challenges to legitimate...
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Does email authentication matter? by Al Iverson @aliverson
Does Email Authentication Matter? The concept of email authentication isn’t exactly new. My boss Chip House blogged about it all the back in 2004, and here we are again today, almost exactly six and a...
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Return Path – 4 Factors For Deciding the Number of IP Addresses For Your...
By: Return Path Knowing how many IP addresses to send from can be difficult without proper planning. The first thing you should look at is what’s available to you, as there may be some restrictions in...
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